Company ProfileLarge companies and research labs are rapidly making use of machine learning, which requires a lot of labelled, clean data. To label this data, a significant amount of human effort is needed, to the extent that 80% of the effort in machine learning is in labelling data, with may be images or words. TicTag is a mobile-first web platform created to crowdsource the process of labelling ("tagging"), with the USP of making it so easy and fun to tag data that anyone can do it, anywhere.